Right Way Medical
Showcasing Right Way's values of character, competency, and care through bespoke storytelling and animation.
Right Way Medical: Crafting A Commercial Infused with Care
Cinematography / 2021
Shining a light on a legacy of people-powered impact across the medical supply industry.
Right Way's goal of highlighting their medical supply business was beautifully achieved through a combination of stunning cinematography and animation. The two-minute film skillfully shares the values that guide Right Way Medical as a company, while illustrating their widespread impact across the industry as well as the people they serve.
The Film
Filmed entirely on location at Right Way Medical, Westerville, Ohio.
“Each team member of Laux Creative is a creative storyteller in their own way - always prompt, efficient, and diligent at their own craft. They listened to our goals and provided creative, constructive feedback to better the project while still meeting our tight deadline. Jeromy and his team went above and beyond to help tell our story at the high caliber we hold ourself to internally at Right Way Medical.”
— Sarah Kahler, Marketing Specialist, Right Way Medical